In the digital world Today, traditional business cards are evolving to adapt to new technologies.
An innovation of this type is the NFC business card !
NFC business cards will more than a simple piece of paper with coordinates; they harness the power of NFC technology to upgrade The networking experiences and leave a lasting impression on customers potentials and partners.
This article explores the concept of creating a more appealing NFC business card that stands out from the competition and maximizes its potential.
To create an attractive NFC business card that stands out, it's important to consider the following:
The choice of material Of the NFC business card is crucial to create a positive first impression. Opt for quality materials that correspond to theimage of your brand.
You can find NFC business cards available in multiple materials such as PVC, the metall, the bamboo And the woods (our favorite at JustOneCard 😉).
PS: The impression PVC disappears over time unlike an engraving on wood.
Different NFC business cards in different materials
Chez JustOneCard, we aspire to respect the environment without compromising on the quality and design of our NFC cards.
Personalized JOcards: cherry and maple
Once you have made your choice, you can try to preview the rendering of your future card with the logo engraved.
Typography and information to be engraved 📝
So, you can also choose a typeface (18 available) for additional information to be engraved on the face of the card.
We recommend that you Engrave only your noun and First name on the map. 😉
If you want to engrave theJob title within your company it is entirely possible but if you change positions within the company during your professional career it can be problematic.
NB: NFC business cards engraved only with your company logo are practical in case of employee turnover.
Example of a JoCard, a fully personalized NFC business card.
The aesthetics of your NFC business card is important BUT who says NFC business card says digital profile.
Here are some tips to make your digital profile as appealing as your physical card:
The first thing that goes subconsciously drawing the eye of your contact person on your digital profile is your profile picture !
Choose one profile picture in your image and reflecting your sector of activity if possible.
I advise you to take a photo of yourself smiling On a neutral background : monochrome or in color. 📷
And yes, we Avoid selfies with a Hawaiian shirt by the beach on the professional profile BUT remember that you can create several profiles so you can very well choose a photo from your vacation for a more personal profile. 🏝️
Example of a profile photo for a professional profile: The CEO of JustOneCard with his connected business card in his hands.
Make sure that all essential information are present on your digital profile.
That includes your noun, your function, professional contact details such asemail address And the phone number, as well as links to your profiles of social networks and your website.
NB: When your prospect Add your contact in his directory, he can access additional information not visible on the digital profile likeaddress of your business, a second link to a website, your personal email etc. ✍🏻
Person who adds Chloé's contact to her directory and thus accesses additional information: the JustOneCard company address.
To remain consistent with your identity, don't forget to put your company logo in place of the JustOneCard logo located at the top left of your digital profile!
On Company, a platform that allows you to personalize your profile, all you have to do is go to the “Personalization” tab and import your logo.
The colors have a emotional impact and psychological on your prospects, and they can influence the perception they have of your business.
Les colours must be In harmony with the identity of your company and Transmit values And theaesthetics of your business.
By choosing the right colors for your digital profile, you can create a consistent and memorable visual experience for users.
Of bright colors and dynamic can Attract attention, while softer tones and soothing Can rouse A feeling of trust And of professionalism.
Why just share your contact information when you can Sharing things Who you really matter to heart ?
To make your profile digital more engaging, add some dynamic media content such as a link to your account YouTube, of PDF documents etc.
Thanks to PDF documents directly integrated into your digital profile, you can share your products/services brochure, your menu, your Portfolio and much more.
Highlight your work!
These captivating visuals can help Convey your message In a more Impactful and to arouse interest of users.
Example of a document, here a portfolio, shared from Chloé's digital profile
Creating a more attractive NFC business card will beyond the simple transmission of information of contact.
It offers a unique opportunity to stand out And of Maximize its potential by exploiting the advantages of NFC technology.
By choosing the right material, incorporating a quality logo, and using the right typography, you can create a business card that reflects the image of your business.
In addition, by optimizing your digital profile with a professional photo, clear and concise information, harmonious colors, and multimedia documents, you increase the attractiveness of your NFC business card.
So, don't hesitate to adopt this new technology and create a more attractive NFC business card to propel your business to new digital horizons.
