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Creating your business card with QR code: the complete guide

Writer Antoine
Antoine Payre
October 11, 2024
Illustration from the blog post about business cards

Business cards continue to be a pillar of professional exchanges, but their paper format alone is now showing its limits.

That's where the QR code, a real bridge between the physical and digital world.

By integrating a QR code into your business cards, you allow your contacts to access your contacts in an instant. digital information : contact details, website, portfolio, and much more.

In this guide, we explain why business cards with QR code are so practical, how to create them, where to buy them, and how to use them optimally.

We'll also answer a frequently asked question: How to scan a QR code ? 📱

If you are ready to modernize your business cards and make them interactive, follow the guide! 👇

💡 Why choose a business card with a QR code?

1. Facilitate the sharing of information

Les QR codes simplify access to your information in seconds.

Your contacts can directly save your contact details, visit your website, or even follow your social networks from a Simple scan.

They also allow access to multimedia content, such as a presentation video or an online portfolio.

➡️ Examples of use :

  • Professionals : Use a QR code vCard to allow your contacts to save your information immediately.
  • Businesses : Redirect your prospects to a Landing page dedicated to capturing new leads.
  • Retailers : Suggest a QR code to a special offer or a promotional code to encourage action.

2. Offer an interactive experience

With a classic business card, it is difficult to communicate more than contact information.

The QR code allows you to transform your map into a real interactive tool.

With a simple scan, you can direct your contacts to a presentation video, customer testimonials, or a virtual tour of your premises.

This makes your exchanges more memorable and allows you to stand out from the first impression!

3. Modernizing your brand image

The integration of a QR code on your business card shows that you are in sync with technological trends.

It also demonstrates your ability to innovate and use digital tools to improve your communication.

This modern touch can make a difference during a business appointment or an event of Networking.

QR code vs classic card
QR code superpowers

📲 How do I scan a QR code?

Scanning a QR code is very easy.

Most modern smartphones have QR code scanning functionality built into the camera app.

Here's how to do it:

  1. Open the camera app from your smartphone.
  2. Place the QR code in the frame : Make sure the code is clearly visible.
  3. Wait for a notification to appear : This will contain the link or action associated with the QR code.
  4. Click on the notification : You will be redirected to the associated content (website, vCard, etc.).

👉 If your device does not include this feature, you can download a dedicated application such as “QR Code Reader” or “Barcode Scanner” on the iOS or Android stores.

how to scan a qr code in 4 easy steps

📋 What format does a business card with a QR code exist?

Les business cards with QR code are available in several formats adapted to your needs:

  • Printed card : Classic format with a QR code to share digital information.
  • Connected and personalized card : These cards combine technologies (QR code, NFC chip) and advanced personalization. Chez Cardynale, we offer the possibility of choosing special materials (PVC, wood or metal), and a tailor-made design. This makes it possible to create unique cards that are perfectly aligned with the brand image of each professional.
  • Digital card : Fully dematerialized, accessible online via a link or a QR code.

Each format is adapted to different uses, whether for physical or online exchanges.

differents business card formats
Different business card formats

🛠️ How do I create my own business card with a QR code?

1. Choosing the right creative tool

To create your business card with QR code, several options are available to you.

Online platforms like Canva or Vistaprint allow you to design and print custom cards.

You can also opt for more advanced graphic design software like Adobe Illustrator or InDesign if you want a unique design.

➡️ Tips for choosing your tool :

  • Beginners : Choose online platforms like Canva, which include a QR code generator and offer customizable templates.
  • Professionals : Use design software like InDesign or Illustrator for greater creative freedom.

2. Generate and integrate a QR code

Generate a QR code is quick and easy. Here's how to do it:

  1. Select a QR code generator : The easiest way to generate a QR code is to use a specialized platform like Cardynale. You can create a customized QR code that links to your contact information. Additionally, our platform offers tools to track and manage your QR code scans, providing insights into their performance.
  2. Fill in the information : Choose to include a link to your site, brochure, or social media.
  3. Personalize your code : Change the colors, add your logo, and test the code before adding it to your map.
  4. Integrate it on your map : Make sure the code is visible, while still complying with the rest of the design.

3. Design best practices

To maximize the effectiveness of your business card with QR code:

  • Size : Make sure the QR code is large enough to be scanned easily.
  • Contrast : Use contrasting colors to avoid readability issues.
  • Free space : Leave enough space around the QR code to prevent it from being altered by other graphic elements.

create its own business card with qr code
Things to keep in mind!


💼 Where can you buy your business cards with QR code?

Here are the best platforms to buy business cards with QR code :

  1. Moo : Known for the quality of its finishes and its premium options.
  2. Vistaprint : Offers a variety of models and finishes, with competitive prices.
  3. Zazzle : Allows total customization with an integrated QR code generator.
  4. Canva : Great for beginners thanks to an intuitive interface and modern templates.
  5. Cardynale : 💡 Specialized solution for creating connected cards, with a focus on dynamic QR codes.

⚙️ How to use your business card with QR code effectively?

1. Contexts of use

Les business cards with QR code can be used in a variety of contexts to maximize their impact:

  • Professional networking : During trade shows or conferences, a QR code leading to your LinkedIn profile can facilitate connections.
  • Customer appointments : A QR code referring to an online presentation or a portfolio can enrich your arguments.
  • Postal shipments : Include a QR code on your card attached to a package to guide your customers to user guides or return forms
a businessman gives his business card to someone
A business card with a QR code, a must-have for your company!

2. Analyze the effectiveness of your QR codes

To assess the effectiveness of your business cards with QR code, use tracking tools like Bitly. They allow you to measure the number of scans, the engagement periods, and to obtain information on the behavior of your users.

Why choose Cardynale for your business cards with QR codes?

Chez Cardynale, we believe that the business card should be more than just paper.

That's why we offer cards with QR code integrated that facilitate the sharing of information.

With our technology, you can not only generate Custom QR codes, but also change the content of the code at any time, even after printing.

This allows us to ensure that your business cards always stay up to date and in line with your latest projects or contact details, without the need for reprinting. 🔄

cardynale's business card example
An example of a Cardynal card!

Conclusion

Business cards with QR code are an essential tool for any professional wishing to modernize their image.

They offer a multitude of ways to share your information quickly and effectively, while creating a richer interaction.

If you're ready to take the plunge and design your own interactive business cards, we recommend using a solution like Cardynale For a full customization And a simplified management Of your QR codes. ✅

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